Strengthening variety and access to creative content whilst safeguarding the creator’s rights – Comodini Cachia
MEP Therese Comodini Cachia stated this during a meeting at PBS with directors and CEO John Bundy. The Public Broadcasting Services is also part of EBU, the European Broadcasting Union. During the meeting it was discussed how audiovisual material created by PBS’s journalists, is used without permission and uploaded by individuals on their personal Facebook page or other social media platforms. This leads to loss of internet traffic on TVM website and also other financial repercussions.
Therese Comodini Cachia said that “more consumers will have access to audiovisual material by the means of the copyright reform but we also have to safeguard the creator’s rights in order for them to be in a position to produce more creative content.” She explained how the directive will put in place technological safeguards so that audiovisual content cannot be used without permission.
PBS directors also discussed with Comodini Cachia the production of local drama. Other aspects on the copyright reform that were discussed included the digitization of archives and access to it for educational purpose, geoblocking and IPTV services. Therese Comodini Cachia, who is the rapporteur responsible for the European copyright reform, launched the page on her website http://www.comodinicachia.eu/feedback, were the public can submit their proposals for the copyright reform.